by Allie Ganino | Apr 4, 2020 | Hot articles, Social Media
It's Not About You - It's About ThemWe live in a world of endless content available at our fingertips. And when it comes to social media, many business owners find themselves fighting battles they really shouldn’t. They get consumed by unimportant details and spend...
by Allie Ganino | Dec 21, 2017 | Hot articles
When I launched MICROMarketing in 2016, I knew my passion was for small or micro businesses. I love the challenge of doing more with less, less time, less money, less staff, fewer resources, less technology, fewer tools & equipment. Marketing in my mind is easy...
by Allie Ganino | Dec 21, 2017 | Hot articles
I love technology, and I love discovering new marketing apps and platforms to help me grow my business and do more in less time. But automation is not always the best solution when it comes to marketing if it compromises or waters down your brand. In a world full of...
by Allie Ganino | Apr 13, 2017 | Hot articles
For what feels like close to fifty years now, we’ve slowly been watching the world move ever-closer to video holding prominence over audio. Streaming TV, 3D Movies, Viral Videos, & Vines; all these kinds of media styles have taken over almost entirely from the old...
by Allie Ganino | Apr 11, 2017 | Hot articles
When it comes to event promotion, many businesses can find themselves at their wits end. They’ve spent time and money on an event flyer design and print but do not know how to leverage this piece of marketing collateral. They hand them out at networking events, sit...
by Allie Ganino | Mar 16, 2017 | Hot articles
For any business today, building a one-size-fits-all website can be nearly impossible. The last decade or so has seen the online web business move away from offering content that tries to please everyone, to building more tailored enterprise. Every business should...